Market Insights with Mike is a series presented by the Auto Care Association's Director of Market Intelligence, Mike Chung, that is dedicated to analyzing market-influencing trends as they happen and their potential effects on your business and the auto care industry.


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  • May 7, 2020

    Updated Macroeconomic and Impact Trends

    As the industry has watched automotive travel stats, we have been keeping an eye on other economic indicators. It’s hard not to compare current indicators to the Great Recession of 2008. We have learned that the Consumer Confidence Index (CCI) has dropped to 86.9 for April 2020 (the orange line in the chart below; down 34% from 130.7 in February 2020) – its lowest level since 2014, and at a steeper rate than in the 2006-2008 timeframe.

  • April 23, 2020

    Pandemic Impact and Outlook on the Auto Care Industry

    In our inaugural piece, we highlighted trends in vehicle miles driven and launched a survey to learn about the impact of COVID-19 on the aftermarket. Survey results are highlighted below ( click here ). Traffic continues to stay at nearly 50% below their levels in late February. INRIX reports that the drop in vehicular traffic has flattened a bit in recent weeks – as pictured below, passenger travel was on average 48% lower during the week of April 4-10 than the week of February 22-29.

  • April 6, 2020

    Recent Trends in Vehicle Miles Driven During COVID-19

    With millions of Americans working from home due to office and school closures, many in the industry are wondering about vehicle miles travelled (VMT) statistics – and rightly so! VMT statistics are correlated with the health of the aftermarket industry, and this makes intuitive sense – the more miles driven, the more that maintenance, repair, and replacement of vehicles will be required.

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I'm Mike

Ready to dive into market research? I provide the industry with timely information on key factors and trends influencing the health of the automotive aftermarket and serving as a critical resource by helping businesses throughout the supply chain to make better business decisions.

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