Auto Care Association Introduces 25 New Product Lines, 15 Additional Annual Unit Volumes in Demand Index
BETHESDA, Md. – February 27, 2024 – The Auto Care Association today announced the release of 25 new product lines, as well as the addition of Annual Unit Volumes for 15 Demand Index Product Groups. The Demand Index, housed on the Auto Care TrendLens™ platform, helps aftermarket companies know how their products are performing against the market with the only tool that provides parts performance data from point of sales transactions.
Unit Volumes for the Calendar Year
This latest update to the Demand Index now gives users insight into how many units of their products were sold for the calendar year, providing true market share value. This data is available yearly at the national level. Users can expect more Annual Unit Volumes for Demand Index product groups to be released monthly.
The 25 new product lines available include:
The addition of 15 new Annual Unit Volumes product lines includes:
For the first time, users can view how many units of these 15 products were sold for the calendar year. A subscription is required to access the new product line data.
See the Demand Index in action
Demand Index subscriptions are available for purchase by eligible automotive aftermarket manufacturers. To learn more about the tool, view eligibility requirements and schedule a demo, visit autocare.org/demandindex.